Passion for fashion and a proven track record of executing successful marketing campaigns. They will be responsible for developing and implementing innovative marketing strategies to promote our brand and drive sales. This role requires creativity, strategic thinking, and the ability to work collaboratively in a fast-paced environment.

Key Responsibilities:

• Develop and execute comprehensive marketing plans to promote our brand, products, and services across various channels, including digital, social media, email, and print.
• Create engaging and visually appealing content for marketing campaigns, including graphics, videos, and other multimedia assets, using tools like Canva and CapCut.
• Manage social media accounts and develop content calendars to maintain a consistent brand presence and engage with our audience.
• Collaborate with cross-functional teams, including design, product development, and sales, to ensure alignment and consistency in messaging and branding.
• Analyze marketing metrics and performance data to evaluate the effectiveness of campaigns and make data-driven decisions to optimize future strategies.
• Stay up to date with industry trends, market research, and competitor analysis to identify new opportunities and areas for growth.
• Assist in the planning and execution of events, promotions, and other marketing initiatives to enhance brand visibility and drive customer acquisition and retention.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related field.
• 2+ years of experience in marketing, preferably in the fashion or retail industry.
• Proficiency in video editing tools, such as Canva and CapCut.
• Strong creative and strategic thinking skills with a keen eye for brand page and attention to detail.
• Excellent written and verbal communication skills.
• Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.
• Strong analytical skills and proficiency in using data to inform decision-making.
• Team player with the ability to collaborate effectively with cross-functional teams

You may drop your updated CV directly to: reena.prajapati@debajyotigroup.com, mentioning the position applied for in the subject line. 

Only shortlisted candidates will be contacted. Telephone enquiries will not be entertained.