We are seeking a talented Content Writer/SEO Specialist to join our team. The ideal candidate is skilled in writing compelling and engaging content, and has a strong understanding of SEO principles. This role will be responsible for creating high-quality content for our website, blog, and social media platforms, with a focus on driving organic traffic and improving search engine rankings.

Key Responsibility Areas:

• Create engaging and informative content for our website, blog, and social media platforms, including product descriptions, blog posts, articles, and social media posts.
• Conduct keyword research to identify high-value keywords and topics relevant to our target audience.
• Optimize content for SEO, including writing meta titles, descriptions, and headings, and incorporating keywords naturally into the content.
• Collaborate with the marketing team to develop content strategies that align with our brand voice and marketing objectives.
• Monitor and analyze website traffic and user engagement metrics to identify areas for improvement.
• Stay up-to-date with the latest trends and best practices in SEO and content marketing.

Competencies Required:

• Bachelor's degree in English, Marketing, Communications, or related field.
• Proven experience as a Content Writer, Copywriter, or similar role, preferably in the beauty or fashion industry.
• Strong writing and editing skills, with a keen eye for detail.
• Knowledge of SEO best practices and experience with keyword research tools.
• Familiarity with content management systems (CMS) and social media platforms.
• Excellent time management and organizational skills, with the ability to multitask and meet deadlines.

You may drop your updated CV directly to: reena.prajapati@debajyotigroup.com, mentioning the position applied for in the subject line. 

Only shortlisted candidates will be contacted. Telephone enquiries will not be entertained.